Qpass announced an extension of its partnership with Cingular Wireless, the nation’s largest wireless carrier, to continue to provide the technology platform and services that support and efficiently manage the premium content and services offered by Cingular to its customers.


The new multi-year agreement expands and broadens the already existing relationship between Qpass and Cingular, which has spanned more than five years. Today, Qpass provides Cingular with its mobile commerce platform, supporting the carrier’s merchant management, offer management, promotions management, payments, customer care, financial reporting and settlement for Cingular and its hundreds of merchants selling premium content and services. By centralizing the mobile commerce function with Qpass, Cingular subscribers are able to purchase ringtones, graphics, video programming, games, and applications via multiple Cingular branded storefronts .

Additionally, Cingular also works with Qpass to power its rapidly-growing third party off-portal business, providing merchant management, billing, subscription management, revenue assurance, real-time reporting, and a consistent customer care experience to third-party content sites and aggregators that sell premium content directly to Cingular subscribers. Qpass’ solution acts as a point of control in Cingular’s rapidly expanding third-party off-portal business, helping enforce business policies and service standards across all subscriber touch points.